Advanzia Bank issues Lufthansa’s Miles & More Mastercard credit card in Italy
Miles & More, Europe’s leading loyalty programme for people on the move, is expanding its offering to programme members in Italy. In cooperation with Advanzia Bank, Miles & More is introducing a Miles & More Mastercard Gold, adding another option for its members to earn award miles beyond flying with partner airlines that include top European carriers such as Lufthansa, SWISS and Austrian Airlines. Cardholders can redeem miles to book tickets, receive flight upgrades and access numerous benefits offered by over 200 partners worldwide.
“The Miles & More Mastercard Gold issued by Advanzia Bank is not just a credit card, but it increases the added value of our loyalty programme with Miles & More and Lufthansa in Italy, which is one of our most relevant markets,” explains Armin Czapla, Senior Director Partner Sales & Ambient at Miles & More GmbH. “The card gives our customers a more valuable brand experience thanks to great benefits, such as a welcome bonus, complementary travel insurance and the possibility to earn award miles. Furthermore, our Italian cardholders benefit from additional exclusive advantages such as no ATM fee and no foreign exchange fee.”
Miles & More members can now enjoy benefits when they fly, travel and pay: Cardholders will earn one award mile for every two euros spent on the card.
“Italy is a strategic market for Lufthansa Group: We have been flying from/to Italy for more than 65 years, thus fostering both commercial and touristic exchanges. Thanks to the introduction of the new Miles & More credit card, we give our most loyal customers an additional interesting benefit to collect miles at any purchase,” says Gabriella Galantis, Senior Director Sales Southern Europe at Lufthansa Group.
With this partnership, Advanzia Bank continues to expand its pan-European footprint in offering best-in-class Cards-as-a-Service solutions throughout Europe. Tilman Söffker, Head of Sales for Business Partners at Advanzia Bank, comments: “We are very happy to extend our European partnership with Miles & More and Lufthansa. This Advanzia Bank co-branded card brings top-of-wallet awareness for Miles & More and is a great in-store and digital payment solution that offers cardholders mobile payment, a mobile app, secure transactions and flexible financing options, on top of a wide range of loyalty and card benefits.”
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